25. March 2024 | Personnel diagnostics
Creativity and cleverness.
Shaping the future with expertise.
What does your company stand for as an employer? We develop employer brands cleverly and authentically with creative minds for your strong employer brand presence!
EVP and cultural fit.
Honest employer brands radiate internally and externally.
As part of the corporate brand, the employer brand reflects what an employer stands for. Employer brands or employer identities help to attract, recruit and retain the right cultural fit for a company. Employer branding works internally and externally.
Analysis, research
and action
Targeted steps towards an attractive employer brand.
We develop your employer value proposition (EVP) and employer branding strategy. We creatively translate theory into practice with values-based HR marketing and smart campaigning.
Become an attractive employer in seven steps with HR_4.0:
- Stocktaking and kick-off
- Survey of target/actual perspective
- Evaluation of results and development of positioning strategy
- Formulation of key messages
- Validation
- EVP and employer branding strategy
- Communication and campaigning
Values-based personnel marketing.
Attract lasting attention and convince the right employees.
Clever campaigning with really good concepts that exceed reality. Convince your HR target groups of today and tomorrow with the right messages, images and videos. At the core of your employer identity and along the relevant touchpoints of your employee life cycle.